MCLUHAN, MARSHALL : Technology is literally an extension of man, as the ax is an extension of the hand, the wheel as an extension of the foot. Communications technology, on the other hand, is an extension of thought, of consciousness, of man's unique perceptual capacities. Thus, communication media, broadly used to include all modes all symbolic representation, are literally extensions of mind. (Marshall McLuhan, Canadian professor, philosopher, and public intellectual, with a focus on media theory, as well as practical applications in the advertising and television industries, 1911-1980)

MCLUHAN, MARSHALL : The medium is the Message. (Marshall McLuhan, Canadian professor, philosopher, and public intellectual, with a focus on media theory, as well as practical applications in the advertising and television industries, 1911-1980)

MCLUHAN, MARSHALL : Every society honors its live conformists and its dead troublemakers. (Marshall McLuhan, Canadian professor, philosopher, and public intellectual, with a focus on media theory, as well as practical applications in the advertising and television industries, 1911-1980)

MCLUHAN, MARSHALL : We shape our tools and thereafter our tools shape us. (Marshall McLuhan, Canadian professor, philosopher, and public intellectual, with a focus on media theory, as well as practical applications in the advertising and television industries, 1911-1980)

MCLUHAN, MARSHALL : Art at its most significant is a Distant Early Warning System that can always be relied on to tell the old culture what is beginning to happen to it. (Marshall McLuhan, Canadian professor, philosopher, and public intellectual, with a focus on media theory, as well as practical applications in the advertising and television industries, 1911-1980)

MCLUHAN, MARSHALL : The new electronic interdependence recreates the world in the image of a global village. (Marshall McLuhan, Canadian philosopher whose study of media history is one of the cornerstones of media theory, 1911-1980)

MCLUHAN, MARSHALL : The new electronic interdependence recreates the world in the image of a global village. (Marshall McLuhan, Canadian philosopher whose work is one of the cornerstones of media theory, 1911-1980)